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Conversation providers are refreshed when the marketplace app is updated on a sub-account. Clicking Update pulls in the latest provider list, which is what makes iMessage show up alongside your other channels.
1

Click the Update Button

Open the marketplace app’s page in your CRM and click Update in the top right.
Click the Update button on the marketplace app page
2

Confirm iMessage Is Now a Conversation Provider

Scroll down the app details page to the Conversation Provider section - you should now see iMessage listed alongside your existing providers.
iMessage appears as a Conversation Provider
3

Use iMessage in Conversations

Head into Conversations in your sub-account - iMessage is now selectable as a channel from the message composer dropdown.
iMessage selectable in the Conversations composer
Your sub-account now has iMessage as a native conversation channel. If you haven’t yet set up the Mac sync app, head back to the iMessage Full Setup guide to finish the rest of the flow.

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Support​

If you need help with the setup or onboarding: